Glossary
Lead statuses
Milestones that indicate where each lead stands.
Lead statuses indicate where each lead stands during the prospecting process.
These are similar to deal stages in the sales pipeline, but since deals shouldn't enter the pipeline until they're interested and/or qualified, we need lead statuses to indicate the progress of each lead.
Once a lead is considered an "Active Opportunity" (or equivalent lead status that matches a prospecting goal) it moves into the sales process, and a deal is created in the sales pipeline.
These are similar to deal stages in the sales pipeline, but since deals shouldn't enter the pipeline until they're interested and/or qualified, we need lead statuses to indicate the progress of each lead.
Once a lead is considered an "Active Opportunity" (or equivalent lead status that matches a prospecting goal) it moves into the sales process, and a deal is created in the sales pipeline.