Glossary

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Affiliate program

Companies who direct their audience to you in exchange for a commission.

Affiliates are companies who refer leads or customers to you in exchange for commissions. Affiliate programs usually use tracking URLs or a manual registration process to determine commissions.

These are different from reseller programs, where partners are buying your product and reselling it.

Affiliate programs are valuable for companies looking to expand their revenue streams. They’re better than reseller programs if you prefer to sell directly to your customers.

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